Tag: where to shop

The Truth about online shopping!

Online shopping offers comfort, convenience, choices and great discounts especially when you’re planning festival shopping like Christmas. Every person who shops online in India has a preferred set of websites from the popular online shopping sites. Contrary to common perception online shopping also functions the way normal walk-in stores do. It comes with its target segments and customers. Here’s a list of digital marketplace offerings you must know before you finish your Christmas shopping.

#1 Marketplace shopping

If you have ever shopped from any popular online shopping sites in India like Flipkart, Amazon, Snapdeal or ShopClues, you’ve shopped at a comprehensive marketplace. Websites like these have a seller-based model where sellers put their products for sale online. So if you get a faulty product, your product goes back to the seller and not the web entity itself.

#2 Brand-based shops

Online shops like Myntra, Jabong and Koovs work on a brand based model wherein they sell products from various brands through a single portal. These portals offer a great blend of domestic as well as international brands that fit every consumer’s preference and pockets.

#3 Flash sale websites

Flash sale websites offer the excitement of a bulk sale at your fingertip. Websites like FashionAndYou, 99Labels and Styletag offer these sales where you can buy products at competitive pricing.

#4 E-commerce labels

Labels born out of E-commerce are gaining immense popularity. These are in-house brands that offer products exclusively only through their own web portal. Bhane, Stalk Buy Love and Candidly Couture are some such examples.

#5 Deal shopping

These are websites that only offer deals. The most popular example of such a portal is Groupon.

#6 Niche online shopping

Niche online stores offer specialty products that are hard to find on other portals. Products like customised eyewear, furniture, upholstery and customised gifts are some such examples. Web shopping places like FabFurnish, Lenskart, Pepperfry and PrintVenue offer speciality products.

#7 Luxury online shopping

If luxury gives you the adrenaline rush then this online shopping type is designed for you. Elitify, PerniasPopUpShop, Exclusively.in offer luxury clothing, accessories, footwear, bags and more such products.

Image Source: Screenshots from the respective websites.

November 17, 2014
Ogaan celebrates 25 years of its fashionable journey!

The pioneer of multi-designer stores in India, ‘Ogaan’, celebrated its 25th anniversary this week and the event brought the best of Indian fashion together. The extravaganza kicked off with a brunch organised by Elle magazine on the 9th of November followed by an exhibition of exclusive collections created by 25 select designers especially for the silver jubilee. Here’s a sneak peek into the elite affair.

The pioneer of multi-designer stores in India ‘Ogaan’ marked its 25th anniversary this week. For this occasion, celebrated designers like Abraham and Thakore, Gaurav Jai Gupta and Aneeth Arora amongst many others created specific collections themed around ‘reflections’.

The event also included a panel discussion on the key moments in the history of fashion in India by honoured members of the Indian fashion industry Mayank Mansingh Kaul, Bandana Tiwari, David Abraham, Ruchika Sachdeva and Thukral & Tagra.

Here’s what designer Kavita Bhartia, the owner of Ogaan had to say at this proud moment.

Kavita Bhartia: It’s been a very exciting journey, Ogaan was the second store in Delhi and the first store in India to open its door and it’s been wonderful that we have had this opportunity to kind of pioneer this fashion movement in India. Fashion is so organised now with the fashion weeks and businesses have been growing from strength to strength and it actually is only 25 years old, the fashion industry in India. I really feel happy that it all started.

Designer Kavita Bhartia

November 14, 2014
Designers Arjun Saluja and Ragini Ahuja present a preview of their latest collection at Ensemble

Multi-designer store Ensemble located in Vasant Kunj, New Delhi, recently showcased collections by two very talented designers Ragini Ahuja and Arjun Saluja. Take a look at what these designers have to say about the preview!

India’s iconic multi-designer store Ensemble unveiled its two new additions with designer labels ‘Ikai’ by Ragini Ahuja and ‘Rishta’ by Arjun Saluja. Located in DLF Emporio Mall, Vasant Kunj, New Delhi; the store houses collections by multiple veterans from the fashion industry including names like Rohit Gandhi + Rahul Khanna, Malini Ramani, Pankaj and Nidhi, Manish Malhotra and many more.

Designer Arjun Saluja from the label ‘Rishta’ showcased his new collection called ‘Essentials’ that offers stylized renditions of silhouettes such as dhoti pants, salwars, pathani tunics, saris, bush shirts and more.

Arjun Saluja: The collection is an extension of the Autumn/Winter line. There are two parts to it, one is the essentials line which is basically the derivative line of Rishtaa which is the simpler line and the other is more avant-garde line which is the fall winter line from the season.

Also delivering an edgy line of geometrical patterns is designer Ragini Ahuja with her brand ‘Ikai’. With her collection named ‘Metal’, the designer has beautifully mastered an amalgamation of prints with leather, styled with a touch of androgyny.

Ragini Ahuja: Ensemble is one store that has supported me through the beginning like right from the start so I’ve always been very excited forEnsemble previews and this is my first one in Ensemble Delhi and I’m very very excited.

Ragini Ahuja: So this is my Autumn/Winter ’14 collection, actually it’s a mix of my Summer’14 and my Autumn’14. Autumn ’14 is called ‘Metal’ and I’ve done a lot of reverse applique marble shibori and a lot of leather again.

Visit Ensemble in New Delhi to pick your favorite pieces from their collections and many other biggies from the fashion industry

October 15, 2014
Designers from WIFW SS’15 you must follow on Instagram!

Get all the dope from the upcoming Wills Lifestyle India Fashion week SS’15. Get an exclusive sneak peek into the world of the designers who are showcasing their work at this much-awaited event through Instagram. Here’s a list of the designers you should be watching out for on the social networking app. Also, don’t forget to use #wifw & #willsfashiondrone to be a part of the event

Starting off with designers Pankaj and Nidhi, the duo has been fairly active on the social networking app with their latest collections. The designer couple never fails to share their joyous moments with various celebrities donning their creations. With the handle ‘PANKAJ.NIDHI’ the designers have a whooping fan following of 5523.

A close competitor, as far as number of followers go, is none other than the ethnic wear brand Satya Paul. With a fan following of 5137, this insta-friendly brand covers everything from the latest lines, trends, events to celebrities wearing Satya Paul through its pics. Follow the brand at ‘SATYAPAULINDIA’.

Next in line is the renowned fashion designer and couturier JJ Valaya. Known for his experimental yet sophisticated designs that speak luxury, Valaya has 2642 followers on Instagram. With the insta-handle ‘JJVALAYA’ and interesting posts, the designer certainly makes it to our list of designers-one-must-look-out-for!

Here’s another uber-talented designer duo, Rohit Gandhi & Rahul Khanna. Displaying an amalgamation of various pieces from their collections through look books, the designers can be followed with the handle ‘ROHITANDRAHUL’ on Instagram.

India’s first luxury beachwear brand ‘Shivan and Narresh’ have displayed their bold yet sophisticated styles over the social networking app and have garnered a following of 7263. Follow them at ‘SHIVANANDNARRESH’ and get the entire scoop on their latest creations and collections.

October 7, 2014
Bhane: Revolutionizing India’s street fashion

Bhane’s clothes promise to redefine basic street fashion in India. And Anand Ahuja, the founder of Bhane, talks to Trendspotters TV about Bhane fashion and his brand, founded on the values of ‘simplicity, individuality and respect’. Here are the excerpts from his interview:

Anand: Bhane is simple. It’s simple clothing and it’s about your own style and the idea of ‘live in the moment’. It’s just clean, simple and fun.

Keeping with the brand’s tag line ‘Live Simply, Simply Live’, Ahuja used regular people from different walks of lives as models to display his collection online.

Source: Bhane.com

Anand: We used this small group of people. But a lot of them aren’t even full time models. One is a designer, one is a student so we had this whole… like a small group but they were also people who had other positions and also friends of the photographer and stylist so that got us going. In our second season, spring/summer collection we had 150 different people so for each item we shot a different person, different heights, different sizes, different ethnicities, different everything.

‘Bhane’ stands for everything which signifies street fashion but according to Ahuja it’s a small coterie of people who have made it a trend to reckon with.

Anand: The idea of very basic style-forward and trend-forward clothing in India, I think it’s a small group of people. It’s kind of the early adopters. People who are already in fashion, people who are well travelled or people who are in some sort of related fields… they tend to be the ones who are the most responsive so far.

Source: Bhane.com

For simple and stylish yet affordable street wear, log on to www.bhane.com

September 17, 2014